|
 |
Ceridian Stored Value Solutions Partners with Earthworks
Partnership Will Offer Retailers a Way to be “Green”
|
LOUISVILLE, KY (June 22, 2010) Ceridian Stored Value Solutions (SVS), a prepaid and gift card solutions provider, has entered into a partnership with Earthworks System, LLC to offer the Recyclable Card Return Program from Earthworks to its prepaid and gift card customers.
SVS will work with retailers, card manufacturers, and Earthworks to create a circle of card recycling that is both sustainable and good for the environment. The process is a simple progression of steps, which continually uses returned cards to produce PVC sheets that are then used to produce more cards.
To participate, a retailer need only communicate to SVS a desire to have their cards included as part of the Earthworks Recyclable Card Return Program. Cards produced under the program will include an Earthworks Recyclable Content Identifier as an indication of program participation.
Kurt Alger, director of Global Card Production for SVS says, “This exciting new program provides our customers with a great way to help the environment. In addition, our customers can leverage the program to increase traffic, encourage repeat customer interactions, and ultimately, help drive revenue.”
Rodd Gilbert, president of Earthworks adds, “The Earthworks Recyclable Card Return Program provides a complete sustainable solution for the gift cards and is quickly being recognized as an industry best practice. We are excited to offer this program to SVS clients and to help enable them to provide sustainable solutions to their clients and to consumers.”
Source: Ceridian Stored Value Solutions (www.ceridianstoredvalue.com); Earthworks (www.earthworkssystem.com)
 |
|
| |
|
|
