The Prepaid Press - epay Extends PIN-on-Receipt Business to Xbox LIVE

06/19/2013

epay Extends PIN-on-Receipt Business to Xbox LIVE

Enables Sale of Content without Carrying Card Inventory

LEAWOOD, KS (April 23, 2012) epay, a division of Euronet Worldwide, Inc. (NASDAQ:EEFT) and a prepaid and payments processor in the US, has expanded its product portfolio to offer a PIN-on-receipt delivery for Xbox LIVE Gold subscriptions and Microsoft Points on the Xbox 360 video game and entertainment system from Microsoft. This new offering comes after epay launches from other digital content providers such as Rixty, paysafecard and Canta y Llama.

epay's US retail partners can now offer consumers many different types of content without carrying card inventory in their locations. Consumers can leverage gaming and entertainment cards sold through epay retailers to purchase movies, music, virtual goods, game add-ons and subscriptions in online environments, without having to input credit card information online.

Epay says its global network of retail locations and payment solutions will help digital content providers achieve their objective of enabling more consumers access to digital content available through their services.

"With the launch of this product, epay provides a convenient way for retailers to sell Xbox LIVE Gold subscriptions and Microsoft Points," said Eric Mettemeyer, managing director, epay Americas/Asia Pacific. "Retailers benefit because it is a globally recognized product that drives foot traffic, there is no inventory and it's an easy add-on to their existing epay suite of products. epay was already processing these products in Australia and New Zealand; now it is live in the U.S. and we are anxious to offer this convenience to Xbox and Microsoft consumers in additional epay markets."

Source: epay